Cookie Policy

2.1 When you visit our Website, we send one or more cookies to your device. Your browser stores these cookies in a file directory, and each time you return to our Website, your browser sends these cookies back to us, allowing us to recognize your device.

2.2 Cookies perform a variety of functions, such as enabling you to navigate between pages efficiently, remembering your preferences (like language or region), and providing information to help us improve the Website's functionality.

3.1 Essential Cookies (Strictly Necessary)

3.2 Performance & Analytics Cookies

3.3 Functional Cookies

3.4 Advertising & Targeting Cookies

4.1 Our Website may include third-party content (e.g., embedded YouTube videos, social media widgets). When you access these features, third parties may set cookies on your device. We do not control these cookies or how they operate. We encourage you to review the third parties' cookie policies to understand how they collect and use your data.

4.2 Examples of Third-Party Services That May Set Cookies:

• Google Analytics. Tracks and reports Website traffic.
• YouTube. Embeds that allow you to watch videos; YouTube may set cookies for view counts and recommendations.
• Social Plugins (e.g., LinkedIn, Facebook). If you "like," "share," or otherwise engage, these platforms may set cookies to track your behavior across sites.

5.1 EU/EEA & UK Visitors. Under the EU ePrivacy Directive and UK's PECR, we must obtain your consent before placing non-essential cookies (all except Essential Cookies). On your first visit, a cookie banner will appear, providing you the option to:

• (a) Accept all non-essential cookies;
• (b) Reject all non-essential cookies; or
• (c) Customize which non-essential cookies (Functional, Performance, Advertising) you consent to.

5.2 Other Jurisdictions. In many countries (e.g., Canada, Australia), implied consent (continued use of the site) may suffice, but we still provide a banner and opt-out where required.

5.3 Legal Bases Under GDPR (EU/EEA).

• • Essential Cookies: Legitimate interest (necessary to provide the service).
• • Performance & Functional Cookies: Legitimate interest (improving the Website) or consent.
• • Advertising Cookies: Consent (you must actively opt in).

5.4 Legal Bases Under CCPA/CPRA (California). While CCPA does not regulate cookies directly, we disclose that we do not "sell" Personal Data. Under the CPRA, "sharing" for cross-context behavioral advertising may still require an opt-out. If you wish to opt out of any "sharing," call the toll-free number (888) 447-0651, or email privacy@sytis.com.

6.1 Cookie Banner Choices

On your first visit, our cookie banner (if shown) lets you accept, reject, or customize settings for Functional, Performance, and Advertising cookies. You can update these preferences at any time by clicking the "Cookie Settings" link in the footer of the Website.

6.2 Browser Settings

Most browsers allow you to delete or block cookies. Below are links to instructions for major browsers:

• Google Chrome: Settings → Privacy and security → Cookies and other site data
• Mozilla Firefox: Preferences → Privacy & Security → Cookies and Site Data
• Safari (macOS): Preferences → Privacy → Manage Website Data
• Microsoft Edge: Settings → Cookies and site permissions → Manage and delete cookies
• Opera: Settings → Advanced → Privacy & security → Site settings → Cookies and site data

6.3 Opt-Out Links for Analytics

• Google Analytics: You can opt out of being tracked by Google Analytics across all websites by installing the Google Analytics Opt-Out Browser Add-on.
• Other Analytics Providers: Please refer to the respective provider's privacy settings or opt-out mechanisms.

6.4 Advertising Network Opt-Outs

• Google Ads Settings: Visit https://adssettings.google.com to opt out of personalized ads on Google.
• Facebook Ad Preferences: Visit https://www.facebook.com/ads/preferences to manage ad settings.
• Network Advertising Initiative (NAI): Visit https://optout.networkadvertising.org to opt out of participating NAI member companies' targeted advertising.
• Digital Advertising Alliance (DAA): Visit https://optout.aboutads.info to opt out of DAA members' targeted advertising.

7.1 Under the GDPR, you have the right to withdraw consent for non-essential cookies at any time without affecting the legality of processing based on consent before withdrawal. If you wish to revoke consent, click "Cookie Settings" in the footer and update your choices, or clear your cookies via your browser settings.

7.2 We rely on Standard Contractual Clauses for transfers of Personal Data (including cookie-derived data) from the EU/EEA to the United States. You can request a copy of these clauses by emailing privacy@sytis.com.

8.1 Logged‐In Account Data. When you log in, we use Essential Cookies to remember your session. We do not share your login cookie with third parties.

8.2 Newsletter Subscribers. If you have subscribed, we set a Functional Cookie to minimize repeated prompts and streamline unsubscribe options.

8.3 Analytics & Website Improvement. We use Performance & Analytics Cookies to understand aggregate visitor behavior (e.g., page views, bounce rate). This helps us optimize site design, improve load times, and fix errors. We do not associate analytics data with your personal identity. Data is aggregated and anonymized.

8.4 Advertising & Targeting Purposes. If you have consented to Advertising & Targeting Cookies, third parties (e.g., Google Ads, Facebook) may use persistent identifiers to show you relevant ads, measure campaign performance, and restrict repeated ads. We do not use these cookies to build user profiles for internal purposes; that is handled solely by the third-party providers.

9.1 Manual Deletion. You can delete cookies manually by going to your browser's settings and removing cookies associated with www.sytis.com or all cookies entirely.

9.2 Automatic Deletion. Some browsers can be set to delete cookies automatically when you close the browser.

9.3 Do Not Sell or Share (California). Although this policy focuses on cookies, under CCPA/CPRA you can also opt out of "sharing" (cross-context behavioral advertising) by calling the toll-free number (888) 447-0651, or emailing privacy@sytis.com.

We may update this Cookie Policy to reflect changes in our cookie practices, applicable laws, or third-party services. We will post the revised date at the top of this page and, if changes are material (e.g., adding new categories of cookies that require consent), provide a notice on our Website (e.g., via a banner) before those changes take effect. Your continued use of the Website after the "Last Updated" date constitutes acceptance of the revised Policy.

If you have any questions or concerns about this Cookie Policy or our use of cookies, please contact us: